Zoafia Blog

Why your Nigerian Business can’t afford to miss Black Friday; and how to set it up on your Zoafia store

$25 billion! That’s how much Alibaba made in a single day. The ‘day’ being Singles Day ( the Chinese version of Black Friday). That’s a 40% increase from their sales last year. Amazon recorded $12 billion as revenue in a single Black Friday event last year. Walmart … Read More

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You won’t be able to translate the right vibe to customers if your aim is just to make money. To grow your brand, you have to create and transfer value.

Miracle Roch
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Small Business, Big Dreams

In my second year as a student in University, I started making and selling hats with very little capital. A gig that kicked off as a hobby soon expanded into something much bigger and better. The business was originally based in one city … Read More

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DIY: How to take professional product pictures with little money

A picture is worth a thousand words but a good product picture is worth a lot of money. The best selling online stores today are the ones with unique, high-quality pictures. Simply put, you must learn how to take professional product photos if your customers should order from your store. A whopping 67% … Read More

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Why Repeat Customers are a Must for Your store

So you have spent time creating your online store. You picked a killer brand name and logo. You’ve taken beautiful pictures of your products and displayed them catalogue-style. You even offer free shipping and have a media campaign to entice new customers. These are all great! Awesome even! But they are only a start. … Read More

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Why you must absolutely sell online.

It’s no news that we live in a very tech-driven world today. It’s the birth of the internet age after all and there is no slowing down by any indication. With a larger number of people gradually becoming more internet and social media-savvy and having more readily available … Read More

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Why grow a brand?

The title of this article looks quite bland right? I guess the next question that came out of your mouth after seeing the titled was, “why not grow a brand”? Take a deep breath…have you actually grown your brand? … Read More

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